25 Jul 1 Important Tip To Have A Profitable Business
Throughout my career, I’ve asked people “who are you selling your product or service to?” Many times, their answer was everyone. The more people you try to sell your product or service to, the more money you will make, right? Not necessarily. Is your product or service applicable to most people? If you are selling knitted crop tops, you definitely aren’t selling to everyone. Who might you sell your knitted crop tops. Maybe girls and young women that are between the age of 16 and 30. That is a good place to start when you are trying out your target audience.
What is a target audience? A target audience is a specific group of people that a product or service is to be sold to. So, to go back to the knitted crop tops, we can make the target audience even more specific. Who are these girls and young women? The product is unique because the crop tops are knitted so the girls and young women are most likely unique as well. They are probably the artsy, creative type. So, maybe those girls are photographers, fashion designers, writers, etc. You can also decide who you want your audience to be and target them. There are many ways to create a profile for your target audience, but the most important thing is to just create a profile. It will help you create content that your audience will want to read.
It is difficult to try to talk to everyone and have everyone’s interest. It’s easier and wise to talk to a group of like-minded people and captivate them. Give it a shot. Look for your target audience. If you have an idea of who your target audience may be, put who they are in the comments below. Thank you and until next time… Let’s use great design to increase your bottom line.
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